Business for Creatives

Episode 018: Your Creative Business: Marketing and Story

How can we use story as a business tool?

This week we do something a little different as Aprille guides Jessica through the art of creating a story about her business that invites people to be part of the story. We explain why story is so powerful, how to build trust relationships with your customers and other ways to use story as a business tool. 

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Business for Creatives

Episode 014: Your Creative Business: How do you build an audience for your work?

How can we expand our connections?

We create by making connections and to connect to other people. If we change the business word “marketing” to “connection” it becomes less overwhelming. In this episode we talk about what it means to connect to your audience and how it fits into a creative practice. 

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Business for Creatives

Episode 010: Creativity and Building a Business – Where to Start

How do you begin?

In this episode we begin a regular feature of chatting about creativity and business. Do you want to turn your passion for arts into full-time work? Have you wondered about were to start in creating a business or selling your work? We explore some practical first steps and next steps. From generating new ideas to building a plan, we explore ways to expand your dreams then bring them to life.

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