This week we do something a little different as Aprille guides Jessica through the art of creating a story about her business that invites people to be part of the story. We explain why story is so powerful, how to build trust relationships with your customers and other ways to use story as a business tool.
Continue reading “Episode 018: Your Creative Business: Marketing and Story”Category: Season 1
With Aprille Janes and Jessica Outram
Episode 017: Julia Cameron’s “The Artist’s Way”
This book has been a major influence in our creative journeys and we wanted to share it with you, both the book and the journey. We talk about how this book changed us creatively and some of the concepts and core truths that stand out for us.
We’d love to hear from you, too. Leave us a message and share your experience with The Artist’s Way or tell us about another book that had a major impact on you.
Continue reading “Episode 017: Julia Cameron’s “The Artist’s Way””Episode 016: How can we use metaphor to better understand our creative practice?
In this episode we look at creativity and process through the lens of metaphor. Using quotations, we explore how metaphor can enrich our creative process and projects looking at some big questions. How can metaphors inspire how we create? How can artists and writers use metaphor to make something new? Metaphor can help us to go deeper and understand our own creative process in simple but powerful ways. You’ll even hear a few “aha’s” that Aprille and Jessica experience as they discuss this topic.
Continue reading “Episode 016: How can we use metaphor to better understand our creative practice?”Episode 015: How can we use the power of story?
What people, places, arts, and things inspire you? What is the magic that happens when we let it How can we use story and story structure in our arts? In this episode we explore this big question by looking at through the lens of Pixar’s ‘rules’ for great storytelling. We realize that story connects to all aspects of our creativity during the process and in the product. Aprille shares how she uses story to inspire her artwork and Jessica shares how she uses story to prepare a song for performance.
Continue reading “Episode 015: How can we use the power of story?”Episode 014: Your Creative Business: How do you build an audience for your work?
We create by making connections and to connect to other people. If we change the business word “marketing” to “connection” it becomes less overwhelming. In this episode we talk about what it means to connect to your audience and how it fits into a creative practice.
Continue reading “Episode 014: Your Creative Business: How do you build an audience for your work?”Episode 013: Our Creative Genealogy
What can we learn from those who inspire us? Then what happens when we take it a step further by looking at who inspired them? Climb your creative family tree and see who’s hanging out in the branches. You might be surprised. In this episode, we explore this idea from Austin Kleon’s book ‘Steal Like an Artist.’ We talk about who inspires us and then who inspired them. This is an invitation for you to look at your own creative genealogy.
Continue reading “Episode 013: Our Creative Genealogy”Episode 012: Steal Like an Artist
We had so much fun talking about the ideas in Austin Kleon’s book ‘Steal Like an Artist: 10 Things Nobody Told You About Being Creative.’ From our first impressions to a detailed discussion of each big idea, we ‘steal’ what we can to refine our creative processes.
Warning: Don’t read this book unless you’re prepared to be inspired.
Continue reading “Episode 012: Steal Like an Artist”Episode 011: What inspires your creativity?
What people, places, arts, and things inspire you? What is the magic that happens when we let it get personal? What are some examples of our work and what inspired it? Join us as we reflect on inspiration, the source of ideas, and creative process. Aprille reflects on a fabric piece she is working on that started as a test piece. Jessica reflects on writing and staging a play inspired by the women in her family.
Continue reading “Episode 011: What inspires your creativity?”Episode 010: Creativity and Building a Business – Where to Start
In this episode we begin a regular feature of chatting about creativity and business. Do you want to turn your passion for arts into full-time work? Have you wondered about were to start in creating a business or selling your work? We explore some practical first steps and next steps. From generating new ideas to building a plan, we explore ways to expand your dreams then bring them to life.
Continue reading “Episode 010: Creativity and Building a Business – Where to Start”Episode 009: What are some ways to build creative confidence?
In this episode we respond to David Kelly’s TED Talk “How to Build Your Creative Confidence.” We explore his big ideas including: fear of judgement, guided mastery, empathy, and then the importance of regaining lost creative confidence. Creativity and innovation touch every area of our lives. From reflecting on innovation in medicine and education to our own personal creative journeys, we explore ways that we can build on small success to reach our creative goals.
Continue reading “Episode 009: What are some ways to build creative confidence?”