Season 2

S2 E4: Branding for Creatives

With special guest: Julia Archer

How do I develop a brand for myself in a way that feels authentic and not like I’m trying too hard or misrepresenting? Our guest, Julia Archer answers this question and quite a bit more in our monthly focus on building a creative business. 

Branding isn’t just for the big corporations. As a creative business, it will help you stand out in the crowd, establish trust and attract your audience. 

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Season 2

S2 Ep 3: Creativity and Resilience

What is the relationship between our creativity and our resilience?

How can a sense of meaning help in difficult times to nurture our creativity and how can our creativity help us get through difficult times? In our last episode we talked about creativity and wellness. Here we go deeper into some questions we have about resilience and how creativity can help to add meaning into our lives.

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Season 2

S2 Ep 2: How does creativity impact our health?

There are so many health benefits to being consciously creative, not the least of which is healing – both mentally and physically. For some, COVID shone a spotlight on the healing benefits of creativity. Many creatives have turned to creating in times of stress and know the true impact of creativity from personal or community experiences. In this episode, we discuss some of the research behind leading a more creative life and its impact on our well-being.

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Season 2

S2 Ep 1: What We Did On Our (Creative) Summer Vacation

What did you create this summer?

We’ve missed you! We’ve missed each other. We begin Season 2 by catching up just like we did as kids in September by asking “What did you do on your summer vacation?”  What was easy? What was harder? Were you able to connect with other creatives? Join us we launch Season 2!

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Season 1

Episode 018: Your Creative Business: Marketing and Story

How can we use story as a business tool?

This week we do something a little different as Aprille guides Jessica through the art of creating a story about her business that invites people to be part of the story. We explain why story is so powerful, how to build trust relationships with your customers and other ways to use story as a business tool. 

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Season 1

Episode 017: Julia Cameron’s “The Artist’s Way”

How can this program open up creativity and process?

This book has been a major influence in our creative journeys and we wanted to share it with you, both the book and the journey. We talk about how this book changed us creatively and some of the concepts and core truths that stand out for us. 

We’d love to hear from you, too. Leave us a message and share your experience with The Artist’s Way or tell us about another book that had a major impact on you.

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Season 1

Episode 016: How can we use metaphor to better understand our creative practice?

First, what is metaphor?

In this episode we look at creativity and process through the lens of metaphor. Using quotations, we explore how metaphor can enrich our creative process and projects looking at some big questions. How can metaphors inspire how we create? How can artists and writers use metaphor to make something new? Metaphor can help us to go deeper and understand our own creative process in simple but powerful ways. You’ll even hear a few “aha’s” that Aprille and Jessica experience as they discuss this topic. 

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Season 1

Episode 015: How can we use the power of story?

What can we learn from Pixar?

What people, places, arts, and things inspire you? What is the magic that happens when we let it How can we use story and story structure in our arts? In this episode we explore this big question by looking at through the lens of Pixar’s ‘rules’ for great storytelling. We realize that story connects to all aspects of our creativity during the process and in the product. Aprille shares how she uses story to inspire her artwork and Jessica shares how she uses story to prepare a song for performance.

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Season 1

Episode 014: Your Creative Business: How do you build an audience for your work?

How can we expand our connections?

We create by making connections and to connect to other people. If we change the business word “marketing” to “connection” it becomes less overwhelming. In this episode we talk about what it means to connect to your audience and how it fits into a creative practice. 

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Season 1

Episode 013: Our Creative Genealogy

What can we learn from those who inspire us?

What can we learn from those who inspire us? Then what happens when we take it a step further by looking at who inspired them? Climb your creative family tree and see who’s hanging out in the branches. You might be surprised. In this episode, we explore this idea from Austin Kleon’s book ‘Steal Like an Artist.’ We talk about who inspires us and then who inspired them. This is an invitation for you to look at your own creative genealogy. 

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